The field of journalism is at a cross roads today. With the dawn of social media, almost everyone today has become a pseudo-journalist. Adding to it is the growing commercialization of journalism where 24×7 news channels, are constantly looking to surpass competition by hunting for news every second of the day, all around the year. Reporting news as it is and communicating opinions without selective bias are the biggest challenges facing journalists today. Visvamitra salutes the spirit of honest journalists, who are enabling people to see what they ought to see, without bias and with an intention to give righteousness its due place in society.
Mr. Soumya Ranjan Patnaik is a household name in Odisha, an intellectual and a visionary. His love and commitment to Odisha and Odias is reflected in all his endeavours, be it the media pioneer Sambad, the philanthropic Aama Odisha Charitable Trust or as a politician. He is known as Media Mogul (Emperor) of Odisha. Founding Editor, Printer and Publisher of Largest Circulated Daily Sambad, Founder of Popular TV Channel Kanak News, Radio Chocolate, Odisha Sun Times and Eastern Media Limited. His contribution towards Odia Language and protecting the rights of farmers of Odisha is remarkable.